What is sentiment analysis?

Learn about how top consumer goods brands are turning customer reactions into strategic actions. What is customer sentiment analysis? Read more to find out.

What Makes a Good Star Rating for Products in Different Industries

Shopper confidence is heavily impacted by online ratings and reviews. Learn what constitutes as a good star rating in 10 different consumer goods industries.

How CPGs Can Leverage Reviews & Ratings to Increase Conversion Rates Quickly and Increase Agility

Learn how CPGs can use online product reviews in increase conversion rates by quantifying Customer Sentiment and Voice of the Customer.

Webinar Recap: Emerging 2023 Trends & Predictions for CPG Based on Customer Sentiment Data

In a recent webinar, Yogi leadership discusses the latest trends & forecasts for CPGs based on Customer Sentiment data from Yogi’s Product Sentiment platform.

Star Ratings vs Customer Sentiment: Why Star Ratings Alone Aren’t Enough

Star rating and customer sentiment are two of the most important metrics in eCommerce today. Understand the difference so you can create impactful strategies.

How to Measure Customer Sentiment (for CPGs)

It’s no question that understanding customer sentiment is a key part of any omnichannel eCommerce strategy. Learn how enterprise CPGs are measuring customer sentiment. Read more.

What is Customer Sentiment and Why is it Important

CPG’s are using Customer Sentiment to define Voice of Customer and inform business decisions. Learn everything you need to know about customer sentiment. Read more.

Top 10 eCommerce Ratings and Review Analysis Platforms of 2022

A customer review analysis platform allows you to know what your customers want and need from your business. Learn the best options here.

All Your Questions Answered Using Deep Learning NLP to Analyze Reviews & Ratings (vs. the Answers You’re Getting Now)

Do you want to know more about how to use deep learning NLP to analyze reviews? Read this guide to learn the answers to common questions.

The Evolution of the Review Analysis Space: Aggregators and A New Era of Analysis

Customer opinions often drive business decisions. Learn about the evolution of customer review analysis in the new era of analysis.