The official Yogi blog

The latest thinking, learning, and features from the Yogi team.

Blog

Featured articles

Customer experience

Feedback analysis

Most Recent

Feedback Analysis

Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis

Shopper Insights

Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate

Feedback Analysis

Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game

Featured articles

Why a 4.0 Star Rating Just Won’t Cut It: The New Era of Smarter Benchmarking

Shopper Insights

Why a 4.0 Star Rating Just Won’t Cut It: The New Era of Smarter Benchmarking

Amazon Prime Day: Essential Insights for E-commerce Brands

Feedback Analysis

Complete Guide to Customer Feedback Analysis for Consumer Goods Brands

Customer Experience

How to Measure Customer Sentiment (for CPGs)

Customer Experience

How to Measure Customer Sentiment (for CPGs)

November 3, 2022

Why Customer Insights are the Most Valuable Resource for eCommerce in 2023

Customer Experience

Why Customer Insights are the Most Valuable Resource for eCommerce in 2023

October 11, 2022

4 Critical Questions You Can Answer with Consumer Reviews: Stay Agile in an Omnichannel World

Customer Experience

4 Critical Questions You Can Answer with Consumer Reviews: Stay Agile in an Omnichannel World

eCommerce

How GLP-1 Drugs Are Reshaping the Food and Beverage Industry—and Why Consumer Sentiment is the Key to Staying Ahead

How GLP-1 Drugs Are Reshaping the Food and Beverage Industry—and Why Consumer Sentiment is the Key to Staying Ahead

December 19, 2024

What To Do About Bad Amazon Reviews: Turning One-Star Reviews into Winning eCommerce Strategies

What To Do About Bad Amazon Reviews: Turning One-Star Reviews into Winning eCommerce Strategies

August 18, 2023

Top 10 eCommerce Ratings and Review Analysis Platforms of 2022

Top 10 eCommerce Ratings and Review Analysis Platforms of 2022

October 28, 2022

Feedback Analysis

Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis

Feedback Analysis

Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis

February 20, 2025

Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game

Feedback Analysis

Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game

February 7, 2025

Unlock the Power of Voice of the Customer: Strategies, Data, and Success Stories

Feedback Analysis

Unlock the Power of Voice of the Customer: Strategies, Data, and Success Stories

January 16, 2025

InsightsWire

Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate

Shopper Insights

Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate

February 13, 2025

Trail Mix: Are Consumers Going Nuts over Generic Brands?

Shopper Insights

Trail Mix: Are Consumers Going Nuts over Generic Brands?

Pollen Plot Twist: Why Allegra is Falling Behind Zyrtec

Shopper Insights

Pollen Plot Twist: Why Allegra is Falling Behind Zyrtec

Yogi can take your shopper insights to the next level.

Make us prove it

Trusted by Top Consumer Brands