Yogi Blog

Customer expectations have never been higher – or more important. 84% of consumers report customer...

How can CPGs effectively mine data from product reviews and ratings? Companies have started to...

Your customers perception of your brand or product is one of the most important indicators...

Natural Language Processing or NLP’s primary goal is to build a tool or a machine...

Wondering how your product can rank first on Amazon search? Read these top tips for...

Exploring three researched backed McKinsey publications about consumer Reviews & Ratings.

Over the past decade and with the rise of eCommerce, it’s become clear that reviews...

For anyone who thought the increasing popularity of alternative milk products was just a fad,...

So, you’ve got a popular product on your hands. Congratulations! Of course, more sales don’t...

When you’re selling a product online, it can be tempting to focus on rising above...

After careful analysis of the current state of men’s and women’s fragrances in the market,...

User generated content is the best tool when you want to understand your business’s value...